Tuesday, October 09, 2007

And now, an Anti-Drug Public Service Ad...



I've got a sort of morbid fascination with anti-drug ads. They don't really have very many of them in Canada, although the anti-smoking warnings on their cigarette packages are brilliant. So, I haven't seen any in a while. Interestingly, they don't run very many ads for medications here either. I guess Canadians are therefore more likely to take drugs and less likely to take Viagara.

Anyway, here's one from the National Youth Anti-Drug Media Campaign. I like how it combines a flat, affectless tone with a dash of melodrama. It's also slightly off-topic, in the style of pothead discourse itself. Is it warning us to lock up the Bleach? Who leaves Bleach out anyway? How stupid are the parents in this scenario? And wouldn't the average stoned teen be tickled at the idea of having a tea party with a child, particularly if they could eat Cheetos and ding-dongs while doing so? Do you ever suspect that the people who design these ads know fully well that they won't keep anyone off drugs, but have to produce something, anything, to fill their contract with the government?

15 comments:

Brian Dunbar said...

Who leaves Bleach out anyway?

Ur, there is a bottle of bleach on the counter next to my sink. So .. I do at least.

Rufus said...

I guess we lock it up because our cat's not too bright.

It sounds like this ad is designed for you- remember: don't get stoned and have a tea party with a child who likes to drink bleach.

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